Mobile Market Report: Ericsson to triple its mobile traffic

The changing mobile industry is driven by an increasing number of users, one being felt by Sony Ericsson with strong mobile subscriptions now reaching at 5.8 billion.

In its latest report “Traffic and Market Data”, Ericsson gave a picture analysis of the fast-moving mobile industry where mobile penetration rate reaches at 82%, equivalent to the number of mobile subscribers at almost 5.8 billion. This impressive record, according to the report, is driven swiftly by countries – China and India – where 50 million new users were added during the quarter.

In year 2016, the total mobile traffic is expected to triple with city dwellers’ mobile traffic contributions figured at 60%. Similarly, the behaviors of mobile subscribers are also anticipated to change as time goes by. Some of these behavioral findings in terms of mobile usage, according to report’s authors, disclosed a nearly 40% of Smartphone users who will check the internet before going to bed; driven mostly by demand for mobile video, mobile data traffic is expected to grow by 60% by 2016; mobile broadband subscriptions are expected to rise from 2011′s 900 million to 5 billion. The number of high-traffic Smartphones will grow more than 5 times, generating 12 times the traffic. Tablet subscriptions will also grow 10 times, generating 40 times the traffic.

Mobile Future: South Korea to mobile banking

The Nytimes.com analysis on the future of mobile in South Korea reveals mobile banking to kick off by storm. The country is seen to having the widespread appeal of ‘all things mobile’ — from playing games and listening to music, Koreans use their phones as subway pass, to pay for virtual and digital products, as an e-reader for books and comics, etc.

With South Korean carriers and tech companies pushing on mobile payments and T-money now used in transportation, convenience stores, online shopping malls, and taxi, carriers and banks in the country become very optimistic about the future of mobile banking. Read more

Self-service mobile campaign platform for businesses and media to launch Feb 08!

Be the first 500 media, hotels, retailers, and other businesses from around the world to create mobile campaign using this newest mobile platform

TMS Factory, the newest self-service mobile platform for hotels and retailers aims to provide easy and instant distribution of product information, interactive coupons, rewards, discounts, and other marketing materials to the desired mobile audience at very minimal expenditure.

Now you can gain broader mobile campaign coverage at very simple clicks – to any of your targeted campaign areas worldwide!


A variety of mobile functions such as TMS templates for retailers, email marketing, barcode technology and SMS banner services are associated on the platform to raise the potential of your mobile campaign to its utmost unconventional method.

TMS Factory (www.tmsshortcodes.com) is well customized according to your preferences and needs. Using this application will not require professional IT development skills – simply ‘drag and drop’ any of your desired tools needed in the planned campaign and release it.

What’s more, 1D and 2D barcodes (QR, Datamatrix and EZ) along with the TMS media widgets associated on the platform allow a cross media access to mobile campaign. This way, your mobile campaign will gain instant visibility thru emails, web, print media, and social networks.

TheTMSway Ltd, developer of TMS Factory, will soon open the platform to serve the worldwide market, and while the factory kicks off for beta, great deal awaits the first 500 clients to sign up.

Register now!

TMS self-service mobile platform soon to go Live and Operational!

A couple of months ago, we successfully introduced our online self-service mobile platform (TMS Factory) in San Francisco, California.

Once again, our platform gears up for a significant move of going live and operational at world’s mobile advertising scene. Featuring a major set of mobile campaign solutions, our platform’s do-it-yourself functionality is expected to kick off for global enterprise use in mid December.

Quite soon, you can liberate your mobile campaign to global frontier using our classic, banner, and widget campaign solutions fully equipped with TMS templates acquirable upon creating your mobile contents.

Don’t miss the huge change in advertising and media consumption in which mobile contents can easily be created without the administration of IT wizards, can be accessed on cross media (desktop, web, and mobile phones), and can be shared to friends using our free worldwide SMS service.

Simple as ‘drag and drop’ navigation, we dare you to experience the TMS difference!