Tag Archives: mobile coupons

TheTMSway provides a new service for its mobile marketing platform TMSfactory to distribute mobile coupons in real time from social media posts such as Twitter or Facebook

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GLOBAL — Brands using social media to engage in conversation with consumers can now include a TMS tiny URL in a post which will link to a widget where consumers can “opt in” using their cell # to receive a mobile offer via a free message alert.  The service is available in 160 countries.

“Actually we can see the migration of a majority of international and local brands to social media like Twitter or Facebook. They use those networks to engage with consumers and to provide news and promo to followers, “Dell Outlet” on Twitter with 1.5M followers is a good example and I think what drives those brands to social is of course the audience and the simplicity of the service which offers low cost connection to consumers, avoiding the need of web developers or ad agencies.  With this service – Tiny URL widget – we are proposing to brand marketers, who use social media, to go one step ahead with the possibility to provide targeted mobile offers with a pull service, Spam free”, says Frederick Saurat, TheTMSway co-founder.

The service is accessible on TMSfactory (Create a new campaign using TMS express and the “Tiny URL widget” module) and offers to customize a widget linked to a tiny URL which can be posted on a social media. On the other hand, the service offers to associate mobile coupons (country localized) to this widget. This pull service will distribute the mobile offer to “opt in” consumers in targeted countries via a free SMS message alert.

“This service is a first taste of a new social platform about recommendation and good deals that we will release soon. This platform will offer brands a mother board to engage and manage conversation with consumers using the posts on social media”, adds Frederick Saurat.

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About TheTMSway Ltd

TheTMSway (www.tmsshortcodes.com) is a Hong Kong based company who provides a platform to develop, monetize, and promote mobile business. Based on a new short code technology for real time interaction between Media and Mobile Internet, TheTMSway connects brands to consumers using the Mobile Medium as a “1 click” bridge to engage in conversation and deliver personal content (marketing or payment). In complement to its self service platform www.tmsshortcodes.com, “TheTMSway” provides premium services for Media and Ad agencies.

About tmsshortcodes.com

tmsshortcodes.com (www.tmsshortcodes.com) is a self-service mobile marketing platform that provides the tools needed to create mobile contents automatically optimized for all mobile OS, including Blackberry and iPhone. The platform enables also the customization of widgets (online and offline) for cross media distribution of mobile offers and for consumer’s real time interaction. The platform is also made of metric tools to analyze data and statistics from mobile campaigns in real time.

Corporate Headquarters

TheTMSway Ltd – Main Office
5/f On Lan Centre, 11-15 On Lan Street
Central, Hong Kong
Phone: 85231028077

TheTMSway Weekly Radar on Mobile Marketing and Business

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Mobile Coupon use up 119% according to Cellfire

Cellfire has updated its top ten market data for Smart Shoppers using mobile phones to get savings on goods. Cellfire says that its new metrics on coupon use see that the uptake of mobile coupon use is up 119% over the past six months with 94% of metro areas using mobile coupons. Top 10 Markets for Mobile Coupon Usage per Capita:

Magazines use mobile to turn consumers into buyers

“Runner’s World” and “Seventeen,” both leading magazines in their categories, are the first two titles to launch iPhone applications using the NearbyNow platform. The Runner’s World iPhone application “Runner’s World Shoe Shop,” which went live on Aug. 1, includes five different shoe guides, broken out for men and women. The “Seventeen Fashion Finder” by Seventeen Magazine includes numerous features designed to appeal to teenage girls, who outnumber male teenage mobile phone subscribers and who use their mobile phones more than their male counterparts.

FCC should make public Apple, AT&T and Google responses

Has Apple’s rejection of the Google Voice application in its Apple App Store triggered the beginnings of a government investigation that promises more regulation where market forces should endure? A simple reading of the Federal Communications Commission’s three letters to the Apple, AT&T and Google over this affair is enough evidence of official concern over anti-competitive practices.

Apple beginning to view Google as competition?

Apple removed Google Voice from the App Store today since Google is now one of its direct competitors. Mobile industry members argue that consumers should get access to the best possible content regardless of who makes it and it now seems as though Apple is building its very own walled garden. But Apple is now viewing Google as competition and if this continues the competitive landscape may drastically change, especially with the Yahoo /Microsoft deal.

2D or not 2D, that is the bar code question

I first saw 2D bar codes in Britain in 2002. I loved how simple the concept seemed and how seamlessly the process worked when demoed to me on a Sony Ericsson T68i mobile phone, with a camera attachment (remember those?). My fascination for 2D bar codes continued as I saw mass adoption in Japan and the creative ways that marketers and content owners were using them.

Marketers must understand target demographic behavior: Study

Multitasking parents and mobile millennials, or young adults, are the most active mobile Internet users, comprising two-thirds of the mobile Internet user population as a whole, according to a study by Novarra. In a study tracking mobile Internet usage, Novarra found that the best way to create a seamless user experience for the mobile Internet is to track behavior within the different segments of mobile users. Novarra divided up users based on lifestyle and age to understand how and why mobile Internet adoption is taking flight.

Juniper says mobile web 2.0 worth $22.4 billion in 2013

Rating: The role of the prosumer is apparently key. Everybody is talking about mobile web 2.0 but not only has market analyst, Juniper Research, put a figure on it ($5.5 billion), the company has also defined what it actually means by mobile web 2.0. In fact, Juniper is predicting that revenues for mobile web 2.0 will soar almost fourfold in just five years to $22.4 billion in 2013. What Juniper classifies as the mobile web 2.0 includes social networking plus User Generated Content (UGC), and MIM (Mobile Instant Messaging).

Press Release: Green Energy and Network Efficiencies Underpin Opportunity to Radically Reduce CO2 Emissions from Mobile Base Stations by 30% by 2014, says Juniper Research

A new study from Juniper Research claims that Mobile Operators have the opportunity to reduce base station CO2 emissions from 22 Mega tonnes (Mt) today to 15.6MT by 2014 if ‘transformational’ strategies are put in place to reduce both site inefficiencies and non-renewable energy sources. Transformational Strategies. The green mobile base stations report which utilised scenario-based models to derive estimates of base station power consumption…

Five reasons you should be testing email marketing campaigns

There’s an easy way to ascertain an email’s performance in terms of creative, frequency, content and even deliverability and that’s by testing. Yet, according to figures recently released by marketing services firm eROI, just over a third of email marketers neglect to do so. If you’re one of them, here are five reasons that might change your mind.

How to finance a green-tech revolution

If you’re looking to bankroll a green-business revolution, boring old banks and the government are looking just as effective as flashy venture capitalists.

Study: Mobile consumers want info now

When it comes to the Internet, it should come as no surprise to both marketers and publishers that consumers want information as quickly as possible. What is surprising is how much more quickly mobile consumers want news and information. A new report shows that mobile consumers are using handhelds up to 60% more often than they are using laptops.

Mobile coupon and barcode companies to benefit from the downturn

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A report from Juniper Research claims that companies sending coupons via mobile barcodes will enjoy a massive surge in the coming lean years.

According to the report, consumers looking for savings are far more likely to use targeted coupons sent direct to their phone. Read more

TheTMSway at the intersection of Media and Mobile

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By Frederick Saurat

A vision on how the mobile marketing using TMS can make the traditional media measurable and interactive in the next decade …

In parallel to the launching of our TMSfactory platform’s version 1 and the positive result of our road show in New York and Los Angeles where TMSfactory was introduced to media such as WSJ, ESPN, and Fox. And following a presentation I did at the 2009 New York Venture Summit I tried to evaluate, while on flight back to Hong Kong, some potential and high profitable ways our media to mobile platform can offer to help expand small and large businesses and I’m now putting my reflections together in this post.

Considering the fact that our platform allows real time interactivity between media (offline and online) and consumers using the mobile medium as “1 click” bridge, and the fact that TMSfactory serves a complete supply chain that enables the development of mobile business covering the creation of rich mobile contents optimized for all mobile operating systems. Including the localized distribution of mobile offers in 160 countries with Telco’s neutral solutions, the management of mobile users’ data, and a cutting-edge mobile payment solution. I really think that the following industries and business can be disrupted in the next decade….

1. Local marketing. TheTMSway is currently providing “self service”, marketing tools allowing small businesses to go mobile anywhere in the world with a complete chain of essential services (content creation, distribution, data management and payment solution) accessible in one place. At the same time the local outlets of some of the largest retailers in the world can use the TMS RTI (TMS code & search) technology as well to deliver real time promotions. As an example, using TMS a retailer can send customers news alerts about special offers, sales, new merchandise, store hours, or events. International companies that operate through hundreds of locale stores can do and apply the same method to deliver targeted and localized offers.

Recently, HP has launched a million dollar marketing program in Asia wherein the company is executing a “media to mobile” campaign using TMS offline widgets (TMS code and search) and online widgets (TMS web banners with SMS box) in order to establish a database of subscribers for its “HP good deal message alerts”.

The local-hyper marketing aspect of the TMSfactory platform opens the opportunity to move billions of dollars of business to and from retailers based on targeted marketing. Using the TMS tools, companies can engage into first-rate conversation with consumers via message alerts, particularly in times when prices drop a few dollars. TMS users, on other hand, can choose to follow local businesses and companies subscribing to promo and “good deal” message alerts as diverse as the local stores or McDonalds. The TMSfactory has definitively the potential to deliver substantial amounts of business to retailers across the mobile channel.

2. Outdoor Ads. This advertising medium is seen everywhere in the world due to simplicity and relatively cost-efficient production. In fact, current estimates of worldwide outdoor advertising sales reaches $30 billion annual revenues. However, one of the weaknesses of traditional media, such as billboard advertising and newspaper display, is the ability to measure its impact within a specific region. TheTMSway, for this reason, improves the potential of outdoor media through the revolutionary use of real time “TMS code and search” technology (internal code name: TMS RTI for Real Time Interactive) that enables the opportunity to establish a measurement tactic out of an immeasurable medium. The TMSfactory services, through its real time interactivity, leverages an impulsive response from the new generation of the world’s digital consumers.

TMS can determine localization; and thru this concept, if a TMS user sees an advertisement for a Toyota (TM) car with an invitation to enter the TMS code (TM 123 134) into the TMS Search, this leads him to access a web page of local dealers in a specific region. Toyota, using the TMS technology, can track the location of the TMS user hence inviting him to claim some promotional items from Toyota’s local showrooms within a specific region. Similar principle applies to newspaper displays, print ads, and classified ads. Some display ads have coupons but the opportunity for newspapers to gather real time reactions from consumers through TMS RTI helps a hard-to-measure medium become interactive. This implies a new huge potential source of revenues for newspapers introducing the online Cost per Click (CPC) business model in offline ads business… and this is exactly what the WSJ has started to understand and evaluate after my presentation.

Also the fact that the newspaper can distribute mobile coupons in real time multiplies the number of coupons which can be distributed as by definition a print coupon can be used once but at the same time the readership of a newspaper is always based on an average of more than one reader per copy…

TheTMSway endeavors to activate the offline media (such as print, OOH, etc) and to provide measurement tools that support the efficiency of this new marketing approach. If the use of these tools and services succeeds, they will completely change the marketing methodology and advertising investment which companies aim to achieve from outdoor media. “Just imagine the introduction of the CPC online model in offline media … it’s just a revolution…”

3. Data mining. Collecting data to help monitor the behavior of consumers towards a product or service is among the most expensive activities of large companies. The TMSfactory platform provides access to mobile user’s data management and analytics that can automatically organize and store data from all activities involving the mobile offers and target consumers. The collection of data includes monitoring from the device used, surfing activities, promo clicks, polls, downloads and purchases/orders, among others.

4. Large media companies are already using the TMS interactive media to mobile services as a way to alert people anywhere in the world via mobile messages about breaking news and featured news. TV5Monde, WSJ, Star TV, ESPN, Eurosport and a few others are starting to use the premium services of TheTMSway to benefit from the Telco’s neutral mobile platform to, on one hand make their media (TV or Print) interactive in real time and on the other hand to distribute Multimedia web magazines via message alert on mobile devices of subscribers in 160 countries. In this domain, with its worldwide mobile internet approach, TheTMSway disrupts deeply the existing model edited by Telco’s in terms of distribution (using SMS as a free vehicle to distribute content “On demand”) and monetization (the media receives the majority of the revenues “Telco free” from the users subscriptions).

The SMS message alerts provided by TheTMSway contain tiny clickable URL’s which can be used to provide a feed of content, video (downloadable or accessible in streaming), or audio files. In other words news, sport magazines, movie trailers can be distributed “On Demand” to hundreds of thousand of people worldwide via simple clickable message alerts (which can include some localized ad coupons). The same holds true for newspaper editorials which become interactive in real time offering access to multimedia complementary files updated in real time. TV5Monde, the francophone Channel with 180 millions worldwide subscribers, has already begun to take advantages of this by distributing a daily breaking news magazine with a news feed based on (5 to 10) 3 min. videos. This also gives media an advantage as they can access audiences in real time for breaking news.

This new cutting-edge “Content on Demand” distribution service on mobile devices provided by TheTMSway in +160 countries invites a huge new source of revenue for media and high value content owners. With a subscription based on $4 to $8 (based on weekly or daily alerts) per month ($50 to 100$ per year) the platform’s potential (that represents few hundred million in new revenues) is no doubt an opportunity to boost annual returns for media like TV5Monde, WSJ, or content owner like Manchester United…

5. And what about “VAS On Demand” (Value Add Services) which can also be distributed in +160 countries Telco’s free by the TMS platform. For example we are analyzing a specific service that helps farmers from all over the world acquire instant access to weather forecasts and analysis within respective areas. By subscribing to TMS mobile alerts, farmers can monitor the weather conditions within their local areas.

6. New social media, using TheTMSway tools, have the opportunity of extending the promotion or display of its content to the mobile channel in real time. The aggregator of targeted news and the providers of users generating content (UGC) in social networks, like MySpace, can send alerts to audiences via mobile messages which redirect the receivers to the mobile multimedia contents. This TMS concept enables an artist to promote his music via MySpace by creating a mobile database of fans which he can use to send out regular multimedia newsletters to promote or sell his work.

7. The use of TMS tools for “micropayments” or “payments for services” is already kicking off in its early stage. The mobilized age for money exchange, payment transactions, and the pricing of goods and services is a good start of a large independent economy now emerging on TMSfactory platform. One already tested mobile payment model is our TMSPayWorld which allows consumers to sign up and place cash into their TMSPayWorld accounts via online payment services like PayPal, local partners (like China post offices), or from friend’s cash transfer. Having an activated TMSPayWorld account enables consumers to enter a product or services’ TMS code to TMS Search to launch a mobile payment transaction in real time. Let’s take a kid playing an online game as an example. Using his internet-enable mobile phone, he can purchase a weapon or life by entering the weapon’s TMS code into his mobile using TMS Search engine to launch the transaction. Once the transaction is accepted, a confirmation code prompts the kid to use his purchased good/s. Real time is the key element.

8. The TMSPayWorld service will be also used inside communities for money transfer and in emergent countries we can imagine that a person can enter in a small shop and check on a “TMS Transfers” wall sticker associated with a TMS code. Entering the code in TMS search, the person will be able to activate a “reload service:” giving cash to the store owner to receive, in return, money in his TMSPayWorld account. In other words, TheTMSway with this simple payment solution using mobile internet can become the instrument of a worldwide peer to peer payment model… no need for electronic POS solution anymore…

9. The commercial sector will not be the only part of the enterprise landscape that will be affected by TheTMSway services. Large Government agencies can use the TMS tools to disseminate and communicate emergency notices to the public fast and easy via message alerts. …The TMS 911 code is coming soon…

10. Philanthropy “as business” use of TMSfactory involves hosting a platform for social fund-raising and donation for a cause. The TMSPayWorld can accommodate fund-raising donations using mobile and a TMS code to launch a cash transfer. Furthermore, political and cause-oriented groups can use the services for the circulation of mobile newsletters and message alerts to the entire community members. The TMS services also open an immense and useful method for local communities to voice their opinions in response to public polls posted in offline media. This offers an opportunity of having a quick access to thousands of reactions gathered from critical and opinionated questions.

11. I will finish with something about Product tracking: The TMS RTI (Real Time Interactive) service which provides a TMS alphanumeric code that offers access to mobile content via TMS search, can become an interesting tool for companies or institutes who want to track products using the ID numeric code of the 1D barcode printed on a product packaging to be used as a TMS code …and associated to mobile info (site) accessible in real time on mobile.

The access to Internet on Mobile will completely change the way we access and use the web and the “real time” factor will become one of the keys to connect the 4 billion expected users worldwide. TheTMSway has on one hand the objective to disrupt definitively the actual mobile business rules edited by the Telco’s during the last decade and on the other hand will change, as a consequence, the way we live and interact with media. We (all the TMS team) really feel the excitement that “TheTMSway” can have a significant role in the actual transformation, taking the TMSfactory platform to its leap of becoming one of the biggest platforms in the next decade.

TheTMSway Weekly Radar on Mobile Marketing and Business

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Rumor Mill: BlackBerry Storm 2 slated for June

Research In Motion’s BlackBerry Storm 2 is going to be launched by Verizon Wireless in June, according to a rumor on the website BlackBerryOS.com.

Asia-Pacific leads mobile marketing and advertising

The Asia-Pacific region leads the world in mobile marketing and advertising, and accelerating growth will see nearly $7.7 billion (and more than $16 billion globally) spent there in 2011, according to a new report.

South Korea Offers A Peek At Mobile Future

What would the mobile future look like? The Nytimes.com takes a look at the widespread appeal of all things mobile in South Korea, where the population, particularly those in their twenties, use their phone for nearly everything.

ABI: Stimulus Bill to Boost Adoption of Wireless Technology

The $6.8 billion slated for wireless communication upgrades and deployments in the next two years will benefit vendors and increase wireless technologies’ penetration into new industries, says a report from ABI Research.

India’s Bharti Airtel Renews Merger Talks with MTN

India‘s Bharti Airtel Ltd. and South Africa’s MTN Group Ltd. have renewed merger talks, possibly opening the way for the creation of an emerging markets mobile phone giant with $20 billion in combined revenues, the companies said in statements Monday.

Report: HTC to Sell Android Phone in China

The new HTC phone is a version of the company’s Magic model, unveiled in February, that has been customized to incorporate software from China Mobile.

Samsung Recalls Jitterbug Phones on 911 Issue

The recall involves models SPH-a110 and SPH-a120 with standard keypads and version BB14 software sold after March 1, 2008. No other Samsung wireless phones or software versions are included in this recall, according to the U.S. Consumer Product Safety Commission.

Businesses call for shift to low-carbon economy

A group of business executives on Tuesday issued a call for action on energy policy, arguing the cost of moving to cleaner energy technologies in the next decade will avert costs from climate change.

Facebook Gets $200 Mil. Infusion

Facebook has received a $200 million investment infusion from the European firm Digital Sky Technologies, placing the company’s value at $10 billion, said Facebook officials.

Mobile banking users to number 53 million by 2013

Mobile banking adoption will increase from 10 million active users in 2009 to more than 53 million active users in 2013–a compound annual growth rate of 51.8 percent–according to a new forecast

Analyzing the Australian Media & Advertising Industry

Research and Markets has announced the addition of the “Analyzing the Australian Media & Advertising Industry” report to their offering. In the advertising scenario, there is a global recession, and it is forecasted that Australia will have a soft 2009, after two strong years of performance. According to market researcher Aegis Media, the advertising industry in Australia will increase 1.7% in 2009.

Mobile Consumers Prepared to Support Green Initiatives

The results of a recent consumer survey conducted in North America by ABI Research suggest that nearly half of those mobile consumers surveyed are somewhat likely or very likely to be influenced by suppliers� green credentials when purchasing services or devices.

Are iPhones Good for Advertising?

It appears that the Apple iPhone, one of the hottest gadgets from one of the most cutting-edge companies in the world, may kick mobile advertising up a notch. According to Brightkite, Inc. and Gfk NOP, iPhone users are more likely to recall mobile ads than non-iPhone users.

Microsoft Aims Big Guns at Google, Asks Consumers to Rethink Search

Microsoft has used attack ads to go after Apple, and now it has Google in its sights. The software giant is set to launch an $80 million to $100 million campaign for Bing, the search engine it hopes will help it grab a bigger slice of the online ad market.

Mobile Marketing: Brands seek for awareness and action

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Integrated mobile ad campaigns and built-in mobile programs help win consumer loyalty but message needs to be relevant to the consumer.

This became one of the hot topics during the Mobile Marketing for Agencies and Media Buyers, an event sponsored by Mobile Marketer and the Direct Marketing Association.

Speakers said that the mobile gives legs to other channels such as retail, print, online, television, outdoor, radio, direct mail and insert media.

Consequently, all agreed that maintaining tolerance with the campaign’s target audience is important. READ MORE

TMS co-founder Fred Saurat sees huge business potential of mobile TV to media firms

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“In a downturn economy there are opportunities to gain market share, and mobile, more than any media, offers ways to collect and manage data,” says Frederick.

Mr. Saurat, when asked by Media Magazine’s Anita Davis, quoted the huge business opportunity the mobile TV can offer to media firms. He said that investing in mobile TV today makes sense, emphasizing the collection and data management which can be integrated in mobile to lead media firms gain market share despite the world’s slumping economy.

“If media firms can reach a good audience on mobile, it will become an opportunity to engage in conversation with the audience and deliver personal messages from the programs sponsors and advertisers, such as targeted and localized coupons. It will be a major asset in terms of data and ROI discussion with advertisers.”

TheTMSWay client, TV5Monde, also addressed to same live topic saying that now is the appropriate time for mobile TV, wherein the thought of new media brings more opportunities to media firms from making relevant programs and linking it to other digital platforms like mobile Facebook.

Julien Dutronic, of TV5Monde Asia’s distribution and marketing division, also added that such an idea provides the use of ‘pull marketing’ taking place instead of ‘push marketing’. In such condition, users may choose the kind of information they want to access.

The mobile TV issue came at hot seat after recent deals were seen in favor of mobile as a must-have ad platform to evolve across Asia.

For TheTMSWay, this issue leaves a ‘say’ since the company has established a relevant self-service mobile ad platform which provides global brands, agencies, and media the mobile tools needed to explore unto the multi-faceted landscape of mobile marketing.

More insights from Asia’s business analysts and leaders, read full article from Media Magazine.

TheTMSWay allows Mobile coupons distribution from classic online marketing campaigns

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TheTMSWay continues to innovate in digital marketing with its Media to Mobile platform, launching 3 new services that provide easy ways to deliver a personal mobile offer (coupon, invitation, promotion or reward) to consumers directly from an online campaign.

The first service allows marketers to deliver mobile coupons from Email marketing, the second from standard Web banners, and the last from Video widgets.

The Email widget comprises a form where users can provide complete information required to receive in real time a free SMS (or email for Smartphones). The widget will be included in the email of the campaign via its URL. The SMS distribution is available in 160 countries (all Asia included) powered by a TMSfactory platform.

The mobile rebound (via SMS box) in the standard web banners allows consumers to enter their cell numbers to receive a direct offer. This pull servicing is based on CPC model, a complementary to the classic CPM model, which allows marketers to initiate a conversation with consumers via personal messages. TMS leverages this kind of service meeting the marketer’s expectations in terms of measurable investment returns – a point of which the classic ad banners and CPM model could not address upon.

TMS, on other hand, provides a video ad widget useful for real time sending of mobile coupons in return for feedback or poll answers. Using TMS, video ads campaign will become measurable as the platform is integrated with tools for marketer’s direct access to the data.

“With the global economic downturn we currently face, marketers tend to be more careful in asking for measurable campaign returns whilst on other hand, pushing consumers to become more receptive on discount coupons. In this win-win situation, the mobile displays a major medium to communicate with consumers; that is if we respect the rules of personal media calling on requested content distribution against actual push spam. At TMS, we believe that the bridging of mobile offers to online campaigns is a great opportunity that every marketer can take a look for huge consideration” says Frederick Saurat, one of TheTMSway founders.

Providing these new campaign services, TMS supports marketers in the creation of mobile offers using a Telco-neutral platform that is optimized to all mobile operating systems and can deliver the offer to worldwide mobile subscribers.

TMS Email Marketing widget, new opportunity to deliver mobile offers

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Creating your mobile campaign all by yourself can never be that difficult nowadays. Just recently, we launched the version 1 of our new self-service mobile platform serving all across Asia and other countries in the world.

Each marketing tool integrated on our TMSfactory has been designed in its simplest method – and all you do is ‘drag and drop’ your selected content in the widget needed for your planned campaign.

At the first version of factory, we introduced a few of mobile services helpful to create and run a campaign – one of which is the ‘Email marketing’ Widget.

TMS email marketing widget is a new way of bringing into line the latest of mobile technology in which advertisers can communicate directly to consumers. Using this service, you are provided with an opportunity to distribute your mobile offers to your existing email customer database.

You will encounter the ‘Email Marketing’ tool while on the process of creating your mobile campaign wherein you will be prompted, should you integrate it on your campaign.

How does TMS email marketing work?

Through this service, you can email your mobile offer to your customer with a link included on your email body. Interested customers can follow through your campaign by clicking on the link, which then, will display a “form widget” for them to enter their names and cell numbers or email addresses (for smart phone, iPhone, and Blackberry). Once the widget is submitted by interested customers, they will receive a Free SMS (or email) through their mobile with a link directed to your mobile offer.

Associating the ‘Email Marketing Widget’ to your mobile campaign

To associate the TMS Widget’ to your campaign:

First, select for the Email Marketing option.

Second, design your widget.

Third, create your SMS message for sending to your customer via rebound mobile campaign.

Fourth, you just need to collect the URL link at the end of your campaign process and insert it manually to your email. (Optional) You can also create directly the email to be sent to your customer.

Now, you’ve learned the fundamentals of our email marketing service. Should you have questions, feel free to contact us.