www.tmsshortcodes.com the ‘Media to Mobile’ platform offers in one location to create rich mobile web sites automatically optimized for each different mobile OS, to customize Cross Media TMS tools (widgets) to provide a direct access to the mobile offer on all targeted media (print, outdoor, web and social) and to access the tools to measure the campaign results and to collect data.
“Mobile marketing seems to be the next revolution’ but after SMS what’s next? All the studies show that the mobile as an ad medium is slow to take off. The surveys show that on one hand the major mobile ad model actually uses ‘push (Spam) SMS’ sucks! and on the other hand, the use of ad banners (the classic intrusive model) on the new social media (which includes mobile) fails.”
The TMS Factory platform challenges conventional wisdom. When all the propositions actually offer mobile to mobile push solutions (like a mobile banner on mobile sites) TMS takes a different route and develops a new concept based on ‘Media to Mobile pull services’ which allows to bridge the mobile to other media and to engage a conversation with consumers by creating a mobile rebound campaign to propose interaction and personal offers such as coupons, invitations, rewards and promotions and by providing the Cross media tools (widgets) to access directly to the mobile offer using a worldwide SMS platform (TMS provides SMS in more than 150 countries) or the standard 2D barcodes and TMS codes solution.
This self-service ads platform, based on a Free production & management service and a CPA (Cost per Action) model for the rebound campaigns, is open to all advertisers (no need to be developer) and is Telco’s independent which allows to deliver ads campaigns to all worldwide mobile subscribers.
About TheTMSway
TheTMSway (www.tmsshortcodes.com ) is the provider of ‘TMS Factory’ the Media to Mobile self-service platform to connect with the NorMobs (Normal Mobile Users). The platform allows to build Mobile rebound campaigns and to display direct access to the Mobile offers on all Media (Print, Web and Social) via customization of Cross Media widgets.
